Assembly Line Selling

a precise,
proactive
process

Assembly Line Selling®

| 9-Point Analogy | Live Access | Case Study|

1. A Simple Process vs. A Simple Sales Process

Henry Ford committed to construct his Model T using the simplest design that engineering could devise.  To do so, Ford focused on the total functionality of the vehicle.  This simplicity required only simple parts, which in turn enabled his then newly-created assembly lines to easily increase the speed and efficiency of manufacture.

Assembly Line Selling® creates organization out of disarray in the marketing of high technology by executing a gentle selling process designed to educate the prospect first, instead of pushing to close the sale.

By reducing the complexity of your technology to simply-understood concepts, your Project Representative brings your prospect to an initial understanding of the technology and then smoothly carries the prospect along sequential stages of selling to the point when he or she is passed on to you to demonstrate your technology and to close the sale.

Educate before you sell.

302 – 1124 Lonsdale Avenue
North Vancouver BC
V7M 2H1 Canada

Local: (604) 988-5213
Toll Free: 866-383-3003

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For more information, e-mail David F. McCullough, President.

Copyright 1996 – 2008 Transamerica Microsearch Inc.
Assembly Line Selling is a registered trademark of Transamerica Microsearch Inc.
All other product and service marks contained herein are the trademarks of their respective owners.
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